Which is Best James Wellbeloved or Wainwrights?

Which is Best – James Wellbeloved or Wainwrights?

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Selecting dog food can be a bit overwhelming. The market is saturated with different options, whether it’s adult or puppy, wet food or dry food, superfoods or grain-free, and so on. Therefore, choosing what to feed your dog is not an easy task.

There are several dog food brands that have become popular choices around the UK; two of those are James Wellbeloved (JWB) and Wainwrights. Many dog owners will be wondering, “Is Wainwrights a good dog food? Or is James Wellbeloved better?” However, these two brands host a range of dog food products; many of these products have been deemed to be good quality by dog owners and tasty by canines.

It is difficult to definitively decide which of these two brands is the best, as it depends on the individual needs of the dog. For example, if a dog has a sensitive stomach, James Wellbeloved’s hypoallergenic range may be the best option, whereas Wainwrights may be the better choice for a dog that is prone to weight gain. Ultimately, in some cases, it is best to consult with a vet to decide which brand will best suit your dog’s needs.

Throughout this article, both James Wellbeloved and Wainwrights will be looked at to ensure dog owners make the best choice when buying dog foods. Of course, each dog is different, and what they need from food will differ. Due to this, there are some aspects of dog foods that should be researched before buying, such as the nutritional value, dental benefits, and price. These are all factors this article will discuss when comparing the two brands to understand which is best – James Wellbeloved or Wainwrights.

James Wellbeloved Dog Food

Established in 1992, James Wellbeloved has aimed to create food from high-quality ingredients and provide natural nutrition to each and every dog. Many of their products are grain-free, hypoallergenic, and include a range of superfoods. James Wellbeloved dog food is now owned by Mars, Incorporated.

Their website states that their dog food is “inspired by nature, our wholesome, tasty recipes will keep them full of energy and living life for years to come.”

The JWB products are available in wet and dry food and can be purchased as grain-free, adult, puppy, senior, and hypoallergenic. However, to provide a fair comparison, this post will use James Wellbeloved Grain-Free Dry Adult Dog Food in the Lamb & Vegetables variety.

James Wellbeloved grain-free lamb and vegetables dog food


Reading the label on the back of dog food packaging is essential, especially if your dog has health conditions or food requirements. Feeding guidelines, such as the required amount of feed for a specific age and/or weight, are also stated here, as well as the nutrition details. Some dog food lines are aimed at dog groups, too; this is due to the additional energy these active dogs require.

This food product contains lamb meal (25.5%), lamb fat (4.2%), lamb gravy (3%), as well as carrots, seaweed, sunflower oil, fish oil, parsley, and nettles.

The typical analysis of this dog food provided by All About Dog Food (AADF) includes:

  • Protein 22.0%
  • Fat 10.5%
  • Crude Ash 7.3%
  • Crude Fibre 3.1%
  • Omega 3 Fatty Acids 1.4%
  • Omega 6 Fatty Acids 1.5%
  • Vitamin E 150 Mg/Kg

Glucosamine, which is naturally found in animal bones and bone marrow, is also found in this dry kibble. It provides additional joint support.


Although price should not be the defining factor when selecting dog food, some people will have a budget they must stick to. JWB dog food products are often more expensive than Wainwrights.

On the Pets at Home website, the cost of a 10kg bag of this JWB product is £49.99.


Dogs’ teeth require looking after, and some of this care can be provided by the food that they eat. This JWB product contains crunchy kibbles, which are designed to help clean the teeth and freshen the breath.


There is no “one size fits all” – or rather, one kind of dog food. This is why there are several varieties to choose from, allowing dog owners to select the food that their dog enjoys and eats.

This particular James Wellbeloved dog food item comes in the following varieties:

  • Turkey and Vegetables
  • Fish and Vegetables

Other options are available if grains are not a concern, such as chicken and rice.

Wainwrights Dog Food

If you were wondering who makes Wainwrights dog food, this brand is now owned and developed by Pets at Home, the biggest pet store in the UK. This could explain one reason why it has grown to become a popular choice among dog owners. The brand has seen success in its various ranges, especially the wet food and grain-free lines, and has become competition for James Wellbeloved.

Wainwrights grain-free dog food is a great choice for dogs that suffer from cereal intolerances or sensitive stomachs. Although not all grains are bad for dogs, the ones that can cause trouble are avoided by going grain-free.

As a Pets at Home own-brand product, it is possible to receive free samples of the Wainwrights dog food products in a Pets at Home store.

To compare with James Wellbeloved’s lamb dog food, this analysis will focus on Wainwrights Grain-Free Dry Adult Dog Food in the Lamb variety.

Wainwrights grain-free lamb dog food


Wainwrights grain-free dry dog food has a high percentage of meat in its recipe while offering a healthy balanced diet. The meat content is a great indicator of whether or not a dog food product will be beneficial to canines.

In the Lamb variety, there is 34% lamb made up of 24.5% lamb meal, 5% freshly prepared lamb, and 4.5% lamb fat. It also contains dried sweet potato, rapeseed oil, and pea starch.

The typical analysis of this Wainwrights product on AADF shows:

  • Protein 25.0%
  • Crude Fibres 3.0%
  • Crude Oils and Fats 10.5%
  • Crude Ash 13.5%
  • Moisture 8.0%

As stated previously, grain-free foods are great for dogs that suffer from cereal intolerance.


Wainwrights dog food is believed to be the cheaper option. The cost of a 15kg bag on the Pets at Home website is £46.99.

However, some dog owners have noted that they need to feed their dogs more Wainwrights food, which might mean the food is bought more frequently.


There are dental benefits from eating Wainwrights food, as the kibble mix is crunchy and helps clean teeth.


This dry dog food is also available as:

  • Turkey
  • Salmon

But if grains and wheat do not give your dog an upset tummy, then other food options are available, similar to JWB.

To Sum Up

So, is James Wellbeloved a good dog food? Or is Wainwrights the better dog food?

Ultimately, the best dog food for your dog will depend on their individual needs. James Wellbeloved and Wainwrights are both excellent food options that offer a range of dry and wet foods, as well as treats and chews.

James Wellbeloved may be the better choice for dogs with sensitive digestion as their hypoallergenic range offers natural nutrition with added superfoods. Wainwrights may be the better choice for dogs that are prone to weight gain, as their wet food range is free from artificial colours and flavours.

When selecting dog food, it is important to consider the nutritional value, dental benefits, and price. As James Wellbeloved’s products generally offer more nutritional value and dental benefits, they may be the better choice for dogs with specific dietary requirements. However, Wainwrights is generally cheaper than James Wellbeloved, so this might be the better choice for owners on a budget.

If you are concerned about your dog’s diet, it is always best to contact a vet for advice.

Prices are correct as of the 10th of January 2023.

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